THE EDITOR'S BOX





Saturday, November 24, 2012

SAY WORD: JAY-Z $50MIL... CHAMPAGNE MONEY

Although this may not be new information, it’s interesting because it’s never really been publicized on a major level. Jay-Z’s love for Ace Of Spades champagne is not a genuine as you may have thought it was. According to the book “Empire State of Mind: How Jay-Z Went from Street Corner to Corner Office” Jigga man’s estimated annual earnings from the brand are over $4 million yearly and he has equity in the brand worth about $50 million. Turns out Diddy is not the only one making serious bank off slanging liquor to his audience.
When he waved off the Cristal bottle in his Show Me What You Got music video for the then-unknown Armand De Brignac gold bottle? Genius marketing.


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